Article Excerpt and photo courtesy of Voyage Chicago Today we’d like to introduce you to Dennis Orsinger and Steve Weber. Dennis and Steve, let’s start with your story. We’d love to hear how you got started and how the journey has been so far. Denny Orsinger: I was introduced to the out of home advertising industry […]
Out of home (OOH) advertising is the most effective offline medium in driving online activity, according to a new study released by Nielsen. The study found OOH delivers more online activity per ad dollar spent compared to television radio and print. “OOH’s connection to digital media is undeniable,” said OAAA’s Nancy Fletcher. “OOH campaigns boost […]
A large gap for Digital billboards has been filled in the Far Northwest Suburbs of Chicago. An area sometimes referred to as the “Northwest Territory”. This include McHenry, northern Kane, NW Cook and western Lake counties. Each of the big 3 outdoor companies have coverage in this area, but NO digital billboards. This gap has been filled […]
Billboard advertising does much to create awareness, branding, and aided-recall as well as being the foundation to a solid media mix. In our “circle of awareness”, billboards whether digital, static, or rotary in nature are viewed as the building block at Mixed Media Group, Inc. for any advertising campaign. Based in McHenry County Illinois and reaching […]
Mixed Media was approached by Louis Vasquez, the Marketing Coordinator for A Million Dreams, and asked to help get the word out about an upcoming Charity Masquerade Ball to benefit the Make-A-Wish Foundation. Mixed Media created the vanity domain name “HelpMakeAWish.com” because the original domain name of “maw-amilliondreams.weebly.com” did not lend itself to easy retention. […]
